The good folks at Tim Horton’s reached out to me last week and asked if they could send me their new Gluten-Free Coconut Macaroons. As I tell all companies who want to send me samples, I said I’d be happy to try them but I can’t guarantee a review. If I like it, I’ll let people know via social media.
But I figured since this product is in thousands of locations in several countries, and it’s gotten tons of press, a review may not be such a bad idea after all.
Let me start with the verdict and I’ll work backwards from there:
It was delicious. And I’ll never eat one again.
Sorry folks, but I just can’t recommend it even though it tasted good.
Reason #1: The ingredients. Lots of sugar and lots of things I can’t pronounce. The thing is just really, really unhealthy. You know me by now. You know how I’m a big believer that celiacs don’t just need gluten-free, but they need to go one step further to truly care for their bodies. The macaroon just doesn’t cut it.
Reason #2: The pain. Within 4 minutes of finishing the macaroons, I got a stomach ache. It’s now an hour later and I still feel just kinda yucky. Why did I get a stomach ache? Go back to Reason #1.
So to you Tim Horton’s, here is what I say:
Thank you for the gluten-free macaroon and for giving celiacs another option when they are out and about.
Thank you for packaging it off-premise and for doing the right way so they are safe to eat for celiacs.
But I implore you and all other companies out there are who starting to offer gluten-free in your establishments, please, please make them healthier. Many celiac’s insides are a mess and we just can’t tolerate something with 23 ingredients in it, most of them crap.
I am imploring you to rise to the challenge to produce something that is not just gluten-free and delicious, but is actually made with whole ingredients.
And don’t tell me it can’t be done. There are many small companies out there doing it right. But when their products are released, it doesn’t make the news.
Instead, when gluten-free makes the news, it’s usually when Dunkin Donuts or Domino’s or Tim Horton’s does something.
That’s great. We’re happy to get the press.
But let’s do it right so celiacs can truly celebrate the news.