One step forward and two steps back. One step forward and two GIANT steps back. The story of a celiac’s life.
The gluten-free “trend” has picked up some serious steam in 2013 and once again, it’s our crappy, do-anything-for-a-buck media leading the charge.
This time the guilty party was Rachael Ray (as pointed out to me on Twitter by Katya Czaja).
In her magazine’s March 2013 issue, there is a cover story called “Dinner Makeovers Everyone Will Love: Gluten Free, Vegetarian, You Name It”.
See…gluten-free is the hot thing right now. So if she puts it on the cover, she’ll sell more magazines. I get it…capitalism it all its glory.
But when you turn to the page for the story, this is the image staring back at you:
Yep…she’s saying that those who are gluten-free are picky.
You know what the definition of picky is? Excessively meticulous; fussy; finicky.
And crap like this is EXACTLY why there is such a backlash against gluten-free. It’s the reason for the eye rolls. It’s the reason why, in my mind, many restaurants simply will not take the necessary precautions in order to keep us safe.
Because we’re labeled as picky.
But wait, it gets even better.
Rachael has blessed us with a special gluten-free recipe as part of this article.
Except it’s not gluten-free.
The recipe calls for cornflakes.
When you hear the word cornflakes, what brand do you think of?
And what’s the third ingredient in Kellogg’s Cornflakes?
In other words…gluten.
Nowhere in the recipe does it state that cornflakes could contain gluten.
Perhaps Rachael confused wheat with gluten.
Gee…what a surprise…an uninformed member of the media elite.
So Rachael…first you label us as “picky dieters” and then you provide a recipe that could be poison to us.
That’s quite the double whammy.
We’ve been down this road before in the past year and every “celebrity” I call out simply ignores my plea for a response.
What do you say Rachael Ray…are you game for an apology?
Or better yet…here is what I am asking. On both your website’s home page and your next magazine issue, I’d like an apology to the celiac community and also a retraction of your recipe.
Will you do the right thing??